Affiliate Marketing Training – get it before jumping in!

A tendency exists among new affiliates to jump into the game as quickly as possible, and `learn as they go.’ If you’ve some natural marketing talent or background, this approach can work. However, newbies should consider the benefits of investing in an affiliate marketing training program before they ever set up their first affiliate site.

In fact, the more prone you are to learning by trial and error, the more I would recommend putting yourself through a training program.

Why?

Quite simply, a good affiliate training program will save you months, possibly even years, of frustration. You might even save yourself from outright failure. Affiliate marketing is easy in principle, but highly competitive. You’ve got to go a step beyond just setting up a web site and driving traffic through your affiliate link.

Affiliate success depends on a number of diverse skill sets, each of which makes up a crucial piece of the marketing process. Understanding how to target a market, and further target solutions to that market, are just the first two pieces of the puzzle.

You’ve also got to learn how to drive truly market-specific traffic to your site, and how to convert that traffic once it gets there. This requires more than getting product images and links in front of visitors. It involves providing real, useful information.

Affiliate marketing training can give you all of this, and it can also give you a clear idea of how to structure the type of information your market desires.

For instance, many affiliates have discovered that providing balanced product reviews goes a long way in increasing conversions. However, some markets respond more strongly to simple opt-in pages, or free reports they’ve discovered themselves at ebook distribution sites.

Do you know which strategy works best for which products? Do you understand how your market wants to receive information, or the ways in which they prefer you sell to them?

Likewise, do you know how the truly profitable affiliate businesses are built? I can guarantee you it’s not about tossing up just one affiliate site and getting rich overnight.

Wherever you are in the process, you can always benefit from continuing your education. An investment in an affiliate marketing training program truly is an investment in your long-term success!

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Affiliate Marketing: Getting Traffic From Videos

Affiliate videos are all the rage these days. The more personal, interactive `touch’ of video presentations adds up to more traffic and more sales when you execute the technique properly.

Getting traffic from videos requires more action than a simple video upload to YouTube. You’ve to couple together several parts into a strategic system before the `set it and forget it’ traffic starts to flow to your site.

Tip #1: Distribute widely

The secret to getting your video seen, then shared, is to get it in front of as many eyeballs as possible. This means submitting your video to as many sites as possible, not just the `bit three’ of YouTube, Google and Revver.

How about iFilm, Hello World, Vimeo and DailyMotion?

Did you know there are video channels on the social networking sites like Myspace and Friendster?

All of these sites offer additional opportunities to get your video in front of more people. Remember, too, that if you have a blog, you can post videos to it, then syndicate them across the web.

Tip #2: Cross-link between sites

The popularity of video means that many of your viewers at one site will also frequent the other sites you’ve used to post your video. Hence, you can use one site to drive traffic to another.

For example, let’s say you set up a Myspace profile and begin putting up videos there. You can use your Myspace traffic to boost your views over at YouTube. All it takes is a link in your Myspace profile, or doing a custom brand on your Myspace video (link it to your YouTube channel, rather than your main web site).

Here’s another idea. If you’ve posted your video to your blog or just a static page on your site, consider submitting that URL to social bookmarking sites like Digg.com. Include links on the page to the other video sites that you want to drive traffic towards.

You might be wondering “why would I want to send people to a page that has the video they just saw?”

The point of this is to get those visitors to view any additional videos you’ve got, as well as vote on or rate your video in order to increase its popularity. The more popular your video is, the more views you’re likely to receive as new visitors hit those other sites.

Tip #3: Add incentive

It’s always good to give people an incentive to visit your site. Your video should do the bulk of this work, but there’s always room for improvement.

Just as you would offer “list bait” to people you want to opt-in to your email list, you can offer bait to your video viewers. Let people know they can get the code for re-posting your video on their sites by visiting yours.

In fact, if you wanted to, you could build your opt-in list by telling people they can get the code plus a special gift by opting in to your list.

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