Affiliate videos are all the rage these days. The more personal, interactive `touch’ of video presentations adds up to more traffic and more sales when you execute the technique properly.
Getting traffic from videos requires more action than a simple video upload to YouTube. You’ve to couple together several parts into a strategic system before the `set it and forget it’ traffic starts to flow to your site.
Tip #1: Distribute widely
The secret to getting your video seen, then shared, is to get it in front of as many eyeballs as possible. This means submitting your video to as many sites as possible, not just the `bit three’ of YouTube, Google and Revver.
How about iFilm, Hello World, Vimeo and DailyMotion?
Did you know there are video channels on the social networking sites like Myspace and Friendster?
All of these sites offer additional opportunities to get your video in front of more people. Remember, too, that if you have a blog, you can post videos to it, then syndicate them across the web.
Tip #2: Cross-link between sites
The popularity of video means that many of your viewers at one site will also frequent the other sites you’ve used to post your video. Hence, you can use one site to drive traffic to another.
For example, let’s say you set up a Myspace profile and begin putting up videos there. You can use your Myspace traffic to boost your views over at YouTube. All it takes is a link in your Myspace profile, or doing a custom brand on your Myspace video (link it to your YouTube channel, rather than your main web site).
Here’s another idea. If you’ve posted your video to your blog or just a static page on your site, consider submitting that URL to social bookmarking sites like Digg.com. Include links on the page to the other video sites that you want to drive traffic towards.
You might be wondering “why would I want to send people to a page that has the video they just saw?”
The point of this is to get those visitors to view any additional videos you’ve got, as well as vote on or rate your video in order to increase its popularity. The more popular your video is, the more views you’re likely to receive as new visitors hit those other sites.
Tip #3: Add incentive
It’s always good to give people an incentive to visit your site. Your video should do the bulk of this work, but there’s always room for improvement.
Just as you would offer “list bait” to people you want to opt-in to your email list, you can offer bait to your video viewers. Let people know they can get the code for re-posting your video on their sites by visiting yours.
In fact, if you wanted to, you could build your opt-in list by telling people they can get the code plus a special gift by opting in to your list.
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